EOFY Advertising on radio works!

Why EOFY is the Perfect Time for Radio

As the End of Financial Year EOFY approaches businesses across Australia are ramping up their marketing efforts. Why? Because EOFY is one of the busiest shopping periods of the year and consumers are ready to spend. Whether it’s tax time deals upgrading equipment or making last minute business purchases now is the perfect time to be advertising.
And when it comes to reaching a large and local audience quickly radio advertising is one of the most effective tools available. Even better Media Group offers a full service solution including copywriting voiceovers and professional audio production to help get your EOFY message on air fast.

Why Radio Advertising Works for EOFY

1. Fast Turnaround
EOFY campaigns often come together quickly. With Media Group we can write your script record your voiceover and produce your ad all within hours. That means you can respond to the market fast and still make an impact.

2. Local and Targeted Reach
Radio lets you speak directly to your audience. Whether you're targeting tradies families or business owners radio stations can help you reach them efficiently. Add in a professional voiceover tailored to your brand and your message will cut through the noise.

3. Cost Effective with Wide Reach
Compared to TV or online video radio delivers big reach for a lower cost. Your EOFY campaign can hit thousands of ears without hitting your budget hard especially when your ad includes great copywriting and high quality production.

4. Builds Urgency
Radio is ideal for time sensitive offers. Phrases like “Offer ends June 30” or “Claim before tax time” are powerful when delivered with urgency by a skilled voice artist. It’s audio advertising at its best and it drives action.

How Media Group Can Help
At Media Group we make EOFY advertising simple. Here’s what you get:

* Copywriting – Our creative team will write a compelling script that suits your brand audience and EOFY offer.

* Professional Voiceovers – Choose from a wide selection of experienced voiceover artists to find the perfect sound for your campaign.

* Audio Production – Our expert producers will mix voice music and effects to create a polished broadcast ready ad.

* Campaign Strategy – Not sure how to shape your EOFY message? We’re here to help with advice on timing positioning and creative approach.

Get On Air for EOFY

EOFY is a time when consumers and businesses are ready to spend and your brand should be part of the conversation. With Media Group you don’t need to juggle multiple providers. We offer a complete radio advertising service including copywriting voiceovers and audio production all under one roof.

Ready to launch your EOFY radio campaign? Visit mediagroup.com.au and let’s get your brand on air fast easy and professionally produced.